5 Tips for Launching a Video Podcast
uStudio | Video Production
There was a time when video podcasting was frowned upon. It was considered a flash in the pan, but, as always, consumers make the choice.
As of 2012, Edison Research found that more than 26% of Americans over the age of 12 have watched a video podcast. On the surface, that doesn’t sound very significant. But when you apply that figure to the US population of 311 million people, you realize that almost 81 million people have enjoyed at least one video podcast. Even if you count only those actively watching video podcasts (12%), you are still looking at the tiny number of 37 million people!
Lots of our customers use podcasting as a way to effectively publish ongoing video series through a branded and highly mobile channel. If you’re still reading, then you’re probably interested in how best to launch a video podcast.
Below is a list of five simple things to consider once you’ve chosen to make a podcast.
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