Enterprise Podcasting
for Salesforce Customers

Enterprise Podcasting for Salesforce

Engage your sales team with a mobile, modern podcast experience.

  • Give busy sales reps the freedom to consume podcast content anywhere and on their own time.
  • Utilize SSO with Salesforce to ensure sensitive, internal-only podcast content is secure and only available to approved reps.
  • Increase the efficiency for managing different communications teams and programs, leveraging uStudio’s single, scalable cloud infrastructure.
  • Better engage today’s audience with this increasingly popular content delivery experience.
  • Configure unique podcast designs and programming for specific divisions.
  • Build reports and dashboards in Salesforce to measure user engagement and podcast consumption.

44% of Americans listen to podcasts in 2018. That’s 124 Million people. The average podcast listener spends 6 hours and 37 minutes per week listening to podcasts.

Enterprise Podcasting for Salesforce - Analytics

Why use secure podcasting for sales training?

Adding podcasting as a channel for delivering secure communications to your sales team provides your reps with a convenient, engaging way to access important content even when they’re on the road.

Additionally, since uStudio Enterprise Podcasting is tightly integrated into Salesforce, you’re able to relate podcast listening behavior back to rep performance like activities, close rate, pipeline, and more.

Leading companies use media for sales enablement.

Salesforce uses podcasting to modernize global sales training and communication.

Reimagine how your sales team communicates:

  • Product one-sheets become recorded demos.
  • Written talking points become audio or video pitch practice.
  • Competitive battlecards become video tutorials with the reps who know the competition inside and out.
  • Written customer feedback becomes live conversations with your customers on a podcast, sharing their experience with your company.

uStudio Enterprise Podcasting for Salesforce Features

Enterprise Class Security

Users are authenticated with their Salesforce credentials, ensuring sensitive, internal-only content stays secure. Plus, uStudio’s signed embed system adds security at the player and stream layers, further protecting your content.

Engaging User Experience

uStudio’s Podcast App for Salesforce emulates the consumer podcast experience. This enables enterprise communications teams to drive engagement and improve the employee experience by making information feel like entertainment.

Simple Administration

Administration for uStudio’s Enterprise Podcast Solution is powered by the uStudio Media Management Hub. From there you are able to manage everything – podcast shows, episodes, and mobile app branding.

Detailed Listener Analytics

uStudio created the only podcasting solution that captures which users listen to which episodes and for how long — and, it’s all recorded in Salesforce. Now, you can analyze podcast data in custom reports that are relevant to your unique business goals.

uStudio’s Enterprise Podcasting for Salesforce supports diverse use cases.

Knowledge Sharing

A centralized private podcast applications enables more experienced sales reps to share their knowledge and helps more reps access the expertise they need.

Field Sales

The mobile experience of podcasting connects sales enablement and training teams with one of the most difficult-to-reach employee segments: those without dedicated computers at work.

Employee Engagement

Informative, well planned internal podcasts can increase overall employee engagement and build rapport between management and reps.

Leadership

Using private podcasts for leadership communications can help sales teams feel a more authentic, personal connection with top management.

Global Sales Teams

Private podcasts help geographically dispersed teams stay up to date with what’s happening at HQ while providing them more flexibility around when they consume that content.

Pitch Training

Secure podcasts are great for learning plitches that needs to be restated, recalled, and restated again, over time in order to solidify that knowledge in long term memory.

Fill out the form for a consultation with uStudio media specialists to learn about private podcasts for your organization.

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