Integrate Your Podcast Content with All of Your Communication Channels
uStudio Staff | Podcasting
You've done the hard work to get your podcast launched and running. Now it’s time to accelerate your growth by promoting your podcast to your audience where they spend most of their time while at work.
Catch your audience’s attention by posting in places such as your CRM, LMS, intranet, and Salesforce by using promotional embeds, share links and QR codes.
Let’s take a look at each one of them.
A promotional embed is a visually appealing preview of an episode that you can embed on any web page your employees use during the course of their work day.
This can be your intranet, Salesforce, Microsoft 365, email, or any web page used internally.
Clicking on the promotional embed directs the user to the uStudio mobile app or web app (depending on what device they’re using at the time).
For more detail, visit this article on Universal Share Links.
You may run across systems that don’t support our promotional embeds. No problem! You can still incorporate these visually striking promotional elements to get your content in front of your employees.
Universal Share Links are another great promotional tool for your private podcast. They offer a direct link to a podcast episode so your employees can view the episode right in the web page or app they’re using, just like you can embed a YouTube video in a blog post and watch the video from the blog article.
After creating and uploading an episode to uStudio, just copy the link in the uStudio Podcast Management Console and embed it wherever you want it to appear.
You can add share links to:
QR codes can be conveniently placed in order to link to a show or episode in the physical and digital locations your employees frequent.
As a bonus side effect, QR codes will drive plays through the mobile app, where users tend to consume more content, per [this data --- and can link to blog on this, assuming there is one].
Take your podcast promotion to the next level with uStudio’s promotional embeds and share links. By doing so, you will get your podcast in front of your employees within the apps and websites they use on a daily basis.
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