When it comes to business communications, it’s essential that you choose a private podcast solution that is geared towards privacy and security. Since the vast majority of podcasting software is intended to deliver podcasts for public consumption, many enterprises are having difficulty figuring out how to make use of the compelling private podcast medium while meeting strict enterprise media security requirements. uStudio is the only media platform company with a multi-tier security model that offers security configuration optionality at each of the page, player and stream levels. If enterprise podcasting is in your future, take the following security considerations into account in order to protect your business and employees:
Why Your Private Podcast Needs to be Secure
Why you need to deliver your corporate podcast in a Company-Owned App.
Often, business leaders think they can start a corporate podcast just as they would for a consumer podcast. They think even after password protecting an RSS feed, their confidential content will stay safe. This is incorrect.
uStudio recommends moving forward with a standalone private podcast app for delivering corporate content to your specific audience. With a dedicated application, your business has full control over how your audience can access and engage with your content. This level of control is necessary for meeting enterprise security requirements, but it also allows for other benefits around customization, analytics, and integrations. uStudio’s white label mobile application can be customized with numerous channels, shows and targeted categories making it ideal for a diverse range of enterprise use cases.
Why you need to restrict access to the Corporate Podcast App.
Restricting access to your private podcast application is imperative to keeping your content safe. You don’t want just anyone to be able to log in and listen to your podcast episodes. Luckily, you can tie your private podcast application to a user directory to quickly authenticate listeners, using SSO or an additional protocol, and allow them to login using the credentials they already use. This integration also provides a shortcut for getting IT approval, as your authentication provider should already have been approved for use in other areas of your business. This also provides the foundation for sophisticated audience segmentation, such as restricting access via groups, as your private podcast continues to grow.
uStudio has also recently added the System for Cross-domain Identity Management (SCIM) 2.0 to allow automatic user management via the Named User Service (NUS) API. This update essentially supports systematic user editing. Because of this, next time you have a new hire or an employee makes a jump to a different company, their user information will be updated instantly in uStudio’s media management systems, making sure that your confidential messages stay safe. This automatic function makes user management even more efficient for you and your podcast team.
However, it’s not just outsiders who you may want to prevent from accessing your private podcasts. Not every business conversation is appropriate for your entire workforce and you may want to create podcasts that are only meant for certain segments within your enterprise. You can do this through uStudio’s grouping feature, which can be changed to target different characteristics in your organization.
Why you need to lock down the Media Players and Streams.
Player-level security provides further access restriction to media embedded in public places and further restricting access to media embedded in private pages. Player-level security prevents any media player from loading unless certain requirements are met.
Without any security measures on the stream level, any user who can access your private podcast content can download or share the content, even if the page and player are secure. Because uStudio encrypts content (via DRM, URL tokenization, or other mechanism), authorized users are further prevented from downloading and distributing the private podcast content manually.
By supporting a broad range of security configurations at each level of media delivery, uStudio offers the most granular level of security and control in the market.
For the next step of our Guide to Private Podcasting, you’ll explore private podcast analytics and learn how to use them to boost your business communication and employee engagement. If you’re ready to learn more about the industry-leading private podcast platform for the enterprise, or want to talk more about our private podcast security options, contact us!