Track and measure private podcast usage with enterprise-grade podcast analytics for actionable insights.
In today’s data-driven world, if you can’t measure it then it doesn’t matter. Until now internal communications has been one of the most challenging tactics to measure in terms of the value and impact on both company and individual performance.
uStudio’s audio stream analytics can tell you not only who listened to your content, but how — interrupted or uninterrupted, on a mobile device, at their desk and more. It can also give actionable insights for improving your program. Does regular content publishing impact plays? Are you promoting your program well enough to bring in new active users? Did listeners share or download a particular episode? Smart managers are learning how to grab more of this data to identify knowledge gaps in their organization as well as behavioral trends in how their workforce prefers to receive, communicate and learn.
uStudio takes podcast analytics to a whole new level by giving you access to more types of data from more places, including group analytics based on department, location, seniority and more. It also offers more choice on where and how you report on that data and provides attribution tools to let you correlate podcast analytics with your business goals.
More Data Types | Move beyond basic reporting to include interactive and recurring engagement data.
Better Audience Insight | Slice audience data by a wide range of demographic and psychographic groupings.
More Reporting Options | Use uStudio native dashboards or pipe data into your own internal systems.
Connected to ROI | Correlate podcast listening patterns with business outcomes.
Report on audience behavior,
time spent, content popularity
Track user progress, consumption and multi-level engagement for compliance or training.
Track clicks, shares, downloads and comments to measure overall and returning engagement.
Determine how active
employees are within your
View how content publishing
trends and more impacts
Track technical performance and audience interactions with your live streaming events.
Create detailed reports
correlating consumption data
with business objectives.
Build custom dashboards with podcast data pulled into the system of your choice.
Measure increases in individual sales rep performance attributable to podcast-based training.
Track improvements in time-to-resolution across your customer service reps in the field.
Be sure your employees are tuned in to company news and evaluate how engaged they are.
Rapidly test the best way to deliver a message by varying show and episode format, length and frequency.
Track the efficacy of employee onboarding, compliance training and professional development courses.
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