Collect data on media usage in your company to improve how you communicate.
An interactive video stream puts out more data than any other form of content. It can tell you not only who engaged with your video, but how and to what extent. It can tell you what actions people took as a result of viewing your content and help predict what actions they are likely to take in the future. Smart managers are learning how to grab more of this data and put it to work for their businesses.
uStudio takes video analytics to a whole new level by giving you access to more types of data from more places. It also offers more choice on where and how you report on that data and provides attribution tools to let you correlate media analytics with your business goals.
More Data Types | Move beyond basic playback to include interactive engagement data.
More Channels | Collect data from public and private channels including 3rd-party systems.
Better Audience Insight | Slice audience data by a wide range of demographic and psychographic groupings.
More Reporting Options | Use uStudio native dashboards or pipe data into your own internal systems.
Connected to ROI | Correlate video consumption patterns with audience behavior and ultimately business outcomes.
Report on Impressions, Views & Engagement across devices and audiences.
Track individual content consumption and engagement for compliance or training.
Track click-thru, live chat, commenting, etc so you can connect audience behavior with business results.
Track technical performance and audiences interactions with your live streams.
Create detailed reports correlating consumption data with business objectives.
Pull media data into existing analytics packages and dashboards that you customize.
“The ability to measure engagement have been very important in that we now have something we can report back on. Thats something we’ve never had before.”
“We integrated uStudio with Salesforce, using video to resolve customer service issues. The analytics track if the video actually resolved the issue, so the system can recommend the most effective content.”
“uStudio is helping companies stay at the front of the video innovation curve by taking advantage of predictive video analytics.”
Measure increases in individual sales rep performance attributable to video-based training.
Track improvements in first-call resolution attributable to video and leverage the data to improve your knowledge base.
Be sure your employees are tuned in to company news and evaluate how engaged they are.
Rapidly test the best way to deliver a message by varying format, length and frequency.
Generate more self-service transactions using online video.
Track the efficacy of employee onboarding, compliance training and professional development courses.
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