However, rushing to make a video can be a huge mistake. You need to think through the purpose and message of the video and decide to dedicate the appropriate budget to the project.
The funny thing is that while the tools to make video have become cheaper and more accessible, it still doesn’t change the fact that the actual process of making a video is a craft that must be learned by experience.
If you want a message from someone in your office then using an iPhone or a cheap camera can work, but it can easily come out poorly produced. A bad video is worse than having no video at all.
The point? Seeking professional help can never hurt.
