Online Video vs. Television Ads [Infographic]
uStudio | Data & Analytics
Online video is booming. This message is reiterated all across the web as well as in many of our blog posts. As an increasing number brands continue to incorporate online video in their marketing strategy, the statistics regarding videos’ extent of engagement and impact continue to pile out. But how does online video compare to television ads? The percentage of message recall for online video ads is 40%, compared to 20% for television ads. View the infographic below for more stats.
