CRM Integration Example
uStudio’s CRM video integrations allows users to share video with prospects, customers, partners and internal employees, while tracking video engagement and statistics. This helps give sales deals momentum and drive them to close.
It also helps resolve customer service issues quickly and makes training more productive. uStudio maintains a platform-level integration with the force.com platform across its Sales, Service, Marketing and Community Clouds.
A FEW OF OUR CRM INTEGRATIONS
Make a Meaningful Connection with Prospects & Customers.
Convert Leads, Close Deals & Solve Cases Faster. Integrate video into your CRM at every stage of the lead cycle from prospecting, to deal closing, to post-sales support and training. Using interactive video in your emails will increase open rates and conversions, as well as resolve cases faster and accelerate learning. Here are just a few ways that uStudio helps customers do more with video inside their CRM platforms:
CENTRALIZED HOSTING, DISTRIBUTION & ANALYTICS:
- Host all of your videos in a single, centralized hub on our cloud or yours
- Place interactive video rapidly in your CRM with a simple drag-and-drop
- Configure video to appear inside any workflow including demand gen, account management, customer support, training or enterprise chat
- Automate video delivery to be ‘just-in-time’ according to triggered workflow events or training goals
- Easily swap metadata or interactive settings for simple A/B testing
- Pull raw video data directly into any analytics package
- Track viewing data directly on individual lead, case or employee records
- Measure video views and interactions across groups
- Create reports in native dashboards that demonstrate video performance and ROI
CUSTOM, INTERACTIVE VIEWING EXPERIENCES:
- Customize interactive players with simple player builder tools
- Enable a variety of video calls to action including comments, tagging, live chat, demo requests or purchasing
- Integrate eCommerce and payment gateways
- Add quizzes, polls, and comments to learning or training videos
- Set up Live, interactive webcasts on a single embed code
- Use mobile upload features to encourage agents and customers to share video from the field more easily
CRM Video Integrations Features:
24/7 VOD
Deliver training, marketing, sales or customer service videos anywhere and everywhere they are needed. Worldwide.
Interactive Players
Increase engagement & conversions. Add CTAs for sharing and purchasing to your sales and marketing videos. Add quizzes, polls and comments to your learning videos. Get trackable and measurable results.
Live Streaming
Live stream your most important trainings directly inside your CRM. Spin up lead-generating, interactive webcasts or customer and partner events with a simple embed code.
Customer Nurturing
Increase email open rates and repsonses. Place 1:1 personalized, interactive videos in your outbound emails to new prospects or existing customers. Track every unique video sent on the lead or case record.
Just-in-Time Training
Automate video delivery to your sales or customer service reps to coincide with specific training goals.
Privacy & Security
uStudio is compatible with a variety of privacy and authentication protocols. Configurable security options let you decide which content can be distributed where.
Mobile-Friendly
Ensure perfect playback on any device, anywhere with our HTML5-first interactive players.
Analytics & Reporting
Create detailed reports on who’s watching and how for added segmentation and customer profiling. Easily measure the impact of your training, sales and service videos in native dashboards.
Webinar
Video for Sales Enablement
This in-depth webinar demonstrates how a video-first approach to sales enablement inside your CRM yields more productive sales reps & more responsive buyers.
In terms of the response from the business, I’ve actually heard uStudio’s Salesforce integration described as “transformational.” Through uStudio, you can actually capture analytic information pertaining to how far along your customers watched. You can capture information about whether or not a video resolved their service issue. This is all information that is extremely useful in terms of decreasing your service agents’ time with the customer, increasing customer satisfaction and also resolving their issue on the first call.
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