Secure Podcasting for Business
Deliver content in a convenient and familiar mobile experience
- Harness the power of audio to deeply engage your distributed mobile workforce in places other forms of media don’t reach
- Tap into your audience’s existing familiarity with podcasting apps, with no new behaviors to learn
- Leverage the convenience of audio for hands-free, screen-free content consumption
- Give listeners the freedom to enjoy podcast content anywhere, anytime on- or off-line, while they’re on the go
- Safely push confidential programming with enterprise-class security
- Build reports and dashboards to measure user access and podcast consumption
- Increase time to value with seamless integrations into systems like Salesforce for increased convenience and measurement.
24% percent of Americans have listened to a podcast within the last month. The number of monthly listeners was 21% in 2016 and 17% in 2015.
Why use secure podcasting for enterprise communications?
Podcast popularity is growing steadily. Monthly podcasts users surpassed Twitter users in 2017, now accounting for 24% of the total population. Podcast consumers are also more engaged. 97% listen beyond the beginning of a podcast, and the average podcast user consumes 5.15 hours of audio content per week.
Podcasting is becoming an indispensable channel in the enterprise communications toolkit due to its increased speed and flexibility in disseminating critical messages as well as higher audience engagement. It offers a secure and convenient way to reach your employees, partners, or customers in a mobile-first, audio-centric format. This ensures fast, easy, reliable access to content anywhere, anytime, without getting a screen involved.
uStudio Enterprise Podcasting Features
Ensure rapid adoption with no new behaviors to learn. uStudio Enterprise Podcasting utilizes familiar consumer podcast UIs to ensure an engaging consumption experience as convenient as the podcast programs people use at home.
Design podcast channels and programming for delivery within our industry-leading mobile interface. Easily swap in your corporate branding or visual identity to ensure your content feels like YOUR content.
Content Discovery Tools
Curate your content and ensure it reaches the right audience quickly. Featured Content, News, and Search help audiences easily surface and subscribe to relevant channels and let publishers intuitively organize content.
Ensure your stakeholders can listen anywhere, anytime with features like Car Mode, Episode Download and Offline Playback. Now your team can make the most of their morning commute and stream podcasts in transit, on the go or when they’re simply multitasking.
Ensure sensitive, internal content is only delivered to and played back by approved audiences with uStudio’s proprietary multi-tier content security. uStudio is compatible with SAML, OpenID, and OAuth.
Capture data across your entire team or down to the specific individual. See which shows are getting the most traffic and how long people are engaging. User-level analytics helps ensure compliance with business critical messaging.
Centralized Storage & Management
Monitor your podcast content from a centralized command center via the uStudio Media Hub. From there you can manage and distribute all your live, on demand and podcast content easily in one place.
uStudio’s Podcast Solution Supports Diverse Use Cases
Keep your global workforce current with HQ and executive messaging without the time zone tyranny of live events. Podcasting lets employees stay up to date no matter where they are or when they’re available.
Deliver trackable course content and curriculum for compliance, workforce IQ or career development. Information distributed via audio and video has significantly higher retention rates than other forms of content.
Provision your sales team with training materials and collateral or create communities where they can practice and refine their pitches.
Invite your most knowledgeable executives and subject matter experts (SMEs) to share their insights and know-how across your employee, customer and partner base to keep your workforce sharp.
Mobile & Remote Workforce Connectivity
Ensure your mobile and remote employees feel like first class citizens and have access to the same great content and relationships enjoyed by those in HQ.
Ready to speak with a uStudio media specialist? Learn how to get started with secure podcasting in your organization.