Aragon Research Names uStudio Leader in Enterprise Video
uStudio Staff | News & Events, Podcasting, Press, Video Leaders
AUSTIN, Texas, March 4, 2021 - uStudio, a media and podcasting platform for the enterprise, announced that it was named a “Leader” in Aragon Research’s Research Globe for Enterprise Video, 2021. The firm evaluated more than 15 providers based on completeness of strategy, company performance and market reach. Among several of uStudio’s capabilities, Aragon noted the company’s white-label mobile and desktop podcasting applications, which offer a consumer-like workforce media experience that delivers corporate content through channels, shows, episodes and playlists.
“Amid a swell of new investments in enterprise media communications, uStudio offers a diverse platform that engages the workforce in an increasingly remote work era,” said Jim Lundy, CEO of next-generation technology research firm Aragon Research. “uStudio’s innovative private and secure podcast apps give leaders a new channel for sales coaching, onboarding, learning and Town Hall meetings.”
While this report has historically been hyper-focused on video, this year’s release highlights podcasting as an important sector of enterprise media. Podcasting is a differentiator when it comes to better employee and customer experiences, especially in the remote work era. uStudio Enterprise Podcasting comprises a fully-customizable mobile application that supports video, live and on-demand podcasting all protected with a multi-tier content security model. Content administrators can easily manage and publish podcasts as well as better understand adoption, consumption behaviors and content insights, all of which can be integrated with third-party enterprise asset management and analytics systems.
“We’re honored to be named a Leader in this year’s enterprise video report. Aragon continues to recognize the need for making audio and video a strategic part of every employee engagement, training and corporate communications experience,” said Jen Grogono, CEO of uStudio. “With the emergence of new innovative channels like podcasting, we’re helping businesses significantly advance workforce alignment, motivation and employee productivity.”
This is the 4th year for uStudio to be named a “Leader” in the Enterprise Video Globe report, and the 6th consecutive year to be included. The Aragon Research Globe for Enterprise Video, 2021 is available on the Aragon Research website.
uStudio Enterprise Podcasting is part of uStudio's suite of modern media solutions for enterprise communications and training, which includes Live and Video On Demand as well. Taken together, these solutions give business leaders greater speed and flexibility in how they disseminate important messages, while their employees and stakeholders enjoy greater choice in how they consume it. View the official press release here.
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