Developer Friendly

Smart Video APIs & Frameworks

Innovate, and integrate audio & video into any workflow or system.

uStudio Chief Technologist, Josh Marshall, explains our flexible approach to every layer of the cloud video stack and the many types of video data accessible via uStudio’s video APIs.

Developer Benefits

  • Flexible and intuitive RESTful APIs allow rapid customization by developers, even those new to video
  • Frameworks and SDKs rely on common programming languages including HTML, CSS and Javascript with no proprietary languages to learn, ever
  • Simple player builder tools and frameworks let you customize interactive live steaming or VOD players
  • Standard interactive themes available via the interactive video gallery
  • Robust developer portal and documentation
  • Access all of your raw video data for maximum build and integration options

Audio and Video APIs for the Complete Media Lifecycle

uStudio’s audio and video APIs were designed to maximize integration potential and give developers an easy way to put media inside of any application. Media capabilities are exposed via simple REST APIs, so you can automate or customize any or all of the media lifecycle from upload to transcoding, management, distribution, interactive playback, and measurement. Every audio and video file within uStudio makes use of our APIs – every single day.

Application Management APIs

uStudio’s APIs for studios, accounts, set-up and configurations provide everything you need to manage your total media ecosystem. Get started quickly, make changes easily, and configure precisely to your organization’s desired workflow.

User Management APIs

uStudio’s flexible access controls support internal, external, and mixed-audience viewership. uStudio is compatible with a variety of privacy and authentication protocols for your named users including SAML, OpenID, and OAuth, and can adapt to the access controls in your native enterprise systems, so you can decide who can access what, where.

Media Management APIs

Our media management APIs provide the maximum in flexibility and options for audio and video uploading, organization, transcoding, metadata management, searching, sorting and packaging. Additional frameworks, such as our custom metadata framework, are available for even deeper customization.

Destination APIs

Because we separate the management of the audio or video file from the player and the destination, our APIs let you put media literally anywhere. Use our destination APIs for pushing interactive video to third party websites like Facebook or Twitter, OTT channels like Roku, or business applications like Salesforce. Wherever your video belongs, our Destination APIs can get it there.

Data Management APIs

We don’t give you a subset of your data, we give you the superset. Basic and named user viewing data, stats by destination and device, interactive and social data, as well as technical performance and ROI numbers. Analytics APIs let you pull raw audio and video data into the reporting tool of your choice.

Integrations

Expose and manipulate your entire media library directly inside any business system including popular CRM, CMS, LMS or Analytics applications or systems. Choose from 40+ common integrations or simply build your own.

Preferred by Developers

Developer Testimonial
Lawrence Tijerina

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This force.com developer creates video-based customer service workflows inside Salesforce with uStudio’s video APIs.

Developer Testimonial
Michael Pazienza

Hear why this video development pro chooses uStudio’s video APIs to build custom video experiences for his customers.

Developer Testimonial
Joseph Dindinger

Ventas Developers

Salesforce developer Joseph Dindinger explains the ease of building training workflows to put video anywhere inside of Salesforce using uStudio.

uStudio definitely meets our standards as far as high quality goes with its video APIs. It delivers great technology and response times. But beyond that, I feel like they are also an innovator in the space. As new features come out, those are things that I can also start to bring into my clients, which keeps us moving forward as a company and keeps those client relationships strong.

Michael Pazienza | CEO

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Customers Innovate & Integrate Using our Video APIs & Frameworks

uStudio customers use our Video APIs & Frameworks across a variety of use cases including SalesMarketing, Customer Service, Training & Learning, Internal Comms, and Video Content Management. Many use our APIs to integrate video into their CRM, CMS, LMS, Marketing Automation, Analytics, Social Media, Cloud Storage & CDN or Monetization systems. Others build completely new video experiences using tools such as our interactive player framework, which allows developers to use standard web languages such as HTML, CSS or Javascript to create branded, unique video. All these use cases are powered by the same, well-maintained platform, so you never have to worry that the tools you are using today won’t be reliably updated to new and emerging standards.

Sample Customer Innovations

  • Build just-in-time video training workflows triggered by workflow automation
  • Launch interactive eCommerce players inside of Facebook & Twitter
  • Live-stream interactive town hall meetings to global workforce of 100K employees while reducing network constraints by >95%
  • Display real-time mobile uploads of user generated videos by 140K employees during company events
  • Created a fully-customize, branded mobile video app

Sample Integrations

  • Ace Hardware uses uStudio to integrate video with their LMS SumTotal
  • Arkansas Razorbacks use uStudio’s WordPress Plug-In to manage video across their website as well as out DoubleClick for Publishers integration to insert paid advertising within their videos
  • Keller Williams Realty International integrates uStudio across their training, internal comms and product development platforms
  • Universal Music Group integrates video into its marketing automation and CRM systems
LMS Video Integration
Why Ace Hardware Did It

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LMS Manager, Stevan Stevlic, shares his experience integrating uStudio and SumTotal.

Interactive Player Example
Interscope Records/UMG

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For Imagine Dragons’ new album launch, payment gateways to iTunes, Target, and the online store were integrated into the player.

Interactive Player Example
International CES

International CES

The CTA added hotel and event bookings to its CES promotional videos to capture more registrations and increase commitment to attend.

uStudio gives us the ability to go fast by using solid tools and restful video APIs all across the board. We quickly realized that uStudio is, by far, the most complete video platform offering in the Salesforce environment. I think for somebody who wants to get involved in video and wants to be on the cutting edge of where a lot of the internet is right now, getting to know uStudio is something that’s absolutely essential. It’s been a really great way to build technology on the web.

Joseph Dindinger | CEO

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